Our values-driven approach to product innovation

Since 1868, we’ve created revolutionary product solutions that fill gardeners’ needs. This is how we do it.

We find a need and fill it

Our philosophy for product innovation is inspired by the words of Miracle-Gro’s founding father, Horace Hagedorn, and his belief that it’s our responsibility to “find a need and fill it.” Our product innovation process begins with a thorough understanding of gardeners' and growers' emerging interests and unmet needs.

Then, we set out to meet those needs. Each year, we invest more than $30 million in research and development. Our team of experienced scientists continually searches for new or better solutions to help gardeners and growers succeed.

Our products constantly evolve with the changing needs
of gardeners and growers

Organics and naturals

More gardeners today are looking for natural and organic ways to garden. We're creating next generation nutrients, soils and weed and pest control.

Water friendly landscapes

Water is a precious resource. We create lawn and garden solutions that use less water and protect against runoff.

Horticulture lighting

Each indoor gardener and greenhouse grower has unique needs. Our breadth of lighting fixtures accommodates each situation and is world-class when it comes to performance and reliability.

Hydroponic nutrients

Growing plants with hydroponics is on the rise. We create nutrient solutions that provide the entire spectrum of essential elements hydroponically grown plants need to thrive.